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Case Studies

NightOwl is a petrol & convenience store chain with over 80 locations nationwide, primarily along Australia's East Coast. Known for quick service and a broad product range, NightOwl caters to customers seeking convenience and quality, on-the-go.

The Challenge: 

NightOwl required 45,000 PLA branded hot cups to launch their new coffee offer - HOOT! by OwlCafe. With a tight launch timeline, the business needed a fast, reliable, and fully compliant solution that met Single-Use Problematic Plastics (SUPPs) legislation.

The Solution: 

Understanding the critical role coffee plays in petrol & convenience, Detpak delivered a rapid turnaround solution to ensure NightOwl had the newly designed coffee cups available for their launch.

Within four weeks, Detpak manufactured and delivered 45,000 custom-printed PLA hot cups in three key sizes, 8oz, 12oz, and 16oz, ensuring all NightOwl's requirements were met.

To ensure reliability and customer satisfaction, Detpak provided NightOwl with hot cup samples for real-world testing before full production.

The Result: 

NightOwl successfully rolled out the new cup design across its network alongside the launch of the new HOOT! offer. Detpak's PLA hot cups offered a nationwide compliant solution, enabling NightOwl to utilise a one-cup solution across all stores without compromising sustainability goals.

Our custom print expertise and manufacturing efficiency positioned Detpak as a trusted partner for NightOwl's fast-paced petrol & convenience environment.

“Detpak supported a fast-tracked rollout of our new cup design by providing a swift, consistent and compliant solution across our network. Their ability to deliver at scale meant we could launch with confidence. That's the kind of support that makes a real difference in a partnership.”
NightOwl

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