Step 3: Maximising Exposure for your Business
Product packaging can help you build your brand and increase business. It is important to choose packaging with a ‘look and feel’ to match your brand. This may involve simply choosing a stock colour (generic) that fits your image or custom printing your packaging.
Many of our products are available in plain colours or subtle stock prints that can easily coordinate with the décor of your store. Small touches can make these products your own, like stamps, stickers, ribbons or ties. Stock or generic products are available by the carton from distributors, usually with 200–1000 pieces per carton. This means you aren’t tied up with lots of stock, taking up room and money.
Detpak also offers the Coffee OriginsTM Cup Gallery, which is a cost-effective way to help a cafe stand out. It also helps appeal to ethical consumers, with five percent of sales donated to charities working to improve the lives of people in coffee-growing communities. Read more about Coffee OriginsTM here.